Brand identity and website for recruitment agency Marcus Donald People. Working together with the Creative Director I worked on all visual aspects of the site and brand identity. The concept behind the branding was Understanding People.
Creative Direction: Tony Coppin
We undertook an extensive exploration phase covering the brand's visual territory, we collected inspiration and explored a wide range of logotype directions. Being a recruitment agency mainly focusing on the tech industry the logotype takes a cue from the forward slash found in code and internet URL's.
Final logotype and stationary.
The homepage cycled through different covers with imagery, quotes and animations to create a dynamic feel.
Day in the life
To be more transparent and personable we created a Day in the life of a MDP employee to give potential clients a better view of how Marcus Donald People work. I wrote the script, copy and did all photography in their office space that was turned into a click through slide show.