Marcus Donald People
Brand Identity / UI/UX / Visual Design
Brand identity and website for recruitment agency Marcus Donald People. Working together with the Creative Director I worked on all visual aspects of the site and brand identity. The concept behind the branding was Understanding People.
Creative Direction: Tony Coppin
Exploration
We undertook an extensive exploration phase covering the brand's visual territory, we collected inspiration and explored a wide range of logotype directions. Being a recruitment agency mainly focusing on the tech industry the logotype takes a cue from the forward slash found in code and internet URL's.
![MDP Process](http://test.andersorrberg.com/wp-content/uploads/2016/06/MDP-Process-5.png)
![MDP Process](http://andersorrberg.com/wp-content/uploads/2016/06/MDP-Process-5.png)
Final logotype
Final logotype and stationary.
![MDP-logo-2](http://test.andersorrberg.com/wp-content/uploads/2016/07/MDP-logo-2.png)
![MDP-logo-2](http://andersorrberg.com/wp-content/uploads/2016/07/MDP-logo-2.png)
Homepage
The homepage cycled through different covers with imagery, quotes and animations to create a dynamic feel.
![MDP Homepage](http://test.andersorrberg.com/wp-content/uploads/2016/06/MDP-Homepage.png)
![MDP Homepage](http://andersorrberg.com/wp-content/uploads/2016/06/MDP-Homepage.png)
![MDP Homepage animation](http://test.andersorrberg.com/wp-content/uploads/2016/06/MDP-Homepage-animation.png)
![MDP Homepage animation](http://andersorrberg.com/wp-content/uploads/2016/06/MDP-Homepage-animation.png)
Day in the life
To be more transparent and personable we created a Day in the life of a MDP employee to give potential clients a better view of how Marcus Donald People work. I wrote the script, copy and did all photography in their office space that was turned into a click through slide show.
![MDP Day-in-the-life-Large](http://test.andersorrberg.com/wp-content/uploads/2016/06/MDP-Day-in-the-life-Large-1.png)
![MDP Day-in-the-life-Large](http://andersorrberg.com/wp-content/uploads/2016/06/MDP-Day-in-the-life-Large-1.png)
![MDP Day in the life all](http://test.andersorrberg.com/wp-content/uploads/2016/06/MDP-Day-in-the-life-all.png)
![MDP Day in the life all](http://andersorrberg.com/wp-content/uploads/2016/06/MDP-Day-in-the-life-all.png)